A stand at Lisboa Games Week typically costs between €6,000 for a small modular setup and over €45,000 for a large, bespoke build. The final figure depends on your stand's size, its complexity, and the materials used. We’ve built at FIL for over two decades, so we know what works for this show.
What sets the price of a stand at Lisboa Games Week
The cost of your stand for Lisboa Games Week, held from 19 to 22 November 2026 at FIL – Feira Internacional de Lisboa, is driven by several practical factors. First, the size of your allocated space matters; a 20m² stand naturally costs less to build than a 100m² one. Second, the type of construction you choose makes a big difference. Modular systems, using pre-fabricated panels, are quicker to install and generally more economical. Custom joinery, on the other hand, involves designing and building bespoke elements from scratch in our workshop, offering greater design freedom but requiring more time and materials.
The complexity of your design also plays a role. If you need a simple counter and some graphics, that’s one price. If you want a full gaming zone with dozens of stations, a stage for esports competitions with powerful audiovisuals, dedicated storage, and a technical area, the cost will reflect that. These more involved builds require careful planning for power and network connections, which we arrange with the venue. Even the finishes – whether you opt for standard paint, laminate, or specialized textures – will affect the budget.
Finally, logistics and labour contribute to the cost. Installing a stand at a busy event like Lisboa Games Week requires an experienced team working within specific timeframes set by FIL. Our stand design and assembly in Lisbon team has handled hundreds of builds at this venue, so we are familiar with the site's particularities.
Ballpark ranges by size
To give you a clearer idea, here are some honest ballpark figures for stands at Lisboa Games Week, based on typical sizes and construction types:
- Small modular stand (10m² - 20m²): For a basic setup with a counter, some graphics, and lighting, you’re looking at around €6,000 - €12,000. This is a solid option if you need a presence without a large investment.
- Medium custom stand (30m² - 50m²): If you want something more tailored, perhaps with a small meeting area, custom display units, and a more distinctive look, expect to pay between €15,000 - €25,000. This often involves a mix of modular elements and some bespoke joinery.
- Large bespoke stand (60m² - 100m² or more): For a significant presence, such as a large gaming zone with multiple stations, a stage, and dedicated areas, costs can range from €30,000 to €45,000 and upwards. Stands of this size often require extensive custom joinery, specialized audiovisual equipment, and complex electrical and network planning. Think about what you've seen at other major events like ARCOlisboa or even the Cascais International Health Forum, but tailored for a gaming audience. These builds are designed to maximise visitor engagement and brand impact. You can get more details on our indicative prices page.
What a turnkey stand includes
A turnkey stand package means we handle everything from design to dismantling, so you can focus on your exhibition goals. Our approach at Standarte means you have a single point of contact throughout the entire process. Here’s what’s typically included:
- Design and 3D prototype: We develop a design that fits your brand and objectives. You’ll see a 3D prototype within 72 hours, ensuring what you approve is what gets built – that’s our Audited Project guarantee.
- In-house manufacturing: All custom elements are built in our own workshop, ensuring quality control and timely delivery.
- Graphics and branding: Production and installation of all your required graphics, logos, and branding elements.
- Flooring: Standard flooring options like carpet or raised platforms.
- Lighting: General lighting to illuminate your stand and highlight key areas.
- Furniture: Counters, display units, seating, and tables as specified in the design.
- Power distribution: We handle the internal wiring and connections within your stand, sized correctly for your equipment.
- Installation and dismantling: Our experienced team installs the stand before the show opens and dismantles it afterwards.
- Project management: A dedicated project manager oversees everything, from technical approvals with FIL to on-site coordination.
What a turnkey package does not include, and which you’ll typically arrange directly with FIL or through their official contractors, are things like:
- Space rental: The cost of the bare exhibition space itself.
- Main power connection: The fee for bringing the main power supply to your stand boundary.
- Internet/network connections: Specific internet or dedicated network lines.
- Water and drainage: If your stand requires a water supply or drainage, for example, for a café area.
- Specialized AV equipment: Very high-end screens, powerful sound systems, or specific gaming hardware beyond what’s included in a standard package.
- Rigging: If you plan to hang elements from the venue ceiling.
- Cleaning: Daily cleaning of your stand.
- Security: Dedicated security for your stand.
We will, of course, help you coordinate these services with the venue, drawing on our twenty years of experience at FIL.
How to pay less without losing presence
Exhibiting at Lisboa Games Week is an investment, but there are smart ways to manage costs without compromising your brand’s impact:
- Reuse elements: If you plan to exhibit at multiple shows, consider designing elements that can be easily adapted and reused. We can store components in our workshop between events, saving you manufacturing costs for future shows. This works particularly well for brands that exhibit frequently, perhaps at other major events in Lisbon.
- Focus on key messages: Instead of trying to cram too much into your stand, identify your core message and design around that. A well-executed, focused stand can be more effective than a cluttered, overly complex one.
- Prioritise critical areas: If you need a powerful gaming zone, allocate budget there. Perhaps a less elaborate reception desk will suffice if the gaming experience is your main draw.
- Modular components: While custom builds offer flexibility, incorporating more modular components can reduce costs. We can design bespoke elements that integrate seamlessly with standard modular systems.
- Plan ahead: Ordering your stand 6-8 weeks in advance allows for better planning and avoids rush surcharges. It also ensures you get the best build slots, which is important at a mass-audience event like Lisboa Games Week with hundreds of brands.
Frequently asked questions
What are the typical power requirements for a gaming stand at Lisboa Games Week?
Gaming stands, especially those with multiple consoles, PCs, and large screens, can have significant power needs. We typically size the electrical power with FIL based on your specific equipment list, ensuring you have enough capacity without tripping breakers. A basic gaming station might need 500-1000W, but this scales quickly with dozens of stations and additional AV.
Can Standarte manage queueing for popular game demos or competitions?
Yes, we design the stand layout to manage visitor flow effectively, especially for popular game demos or esports competitions. This includes creating designated queueing areas that do not obstruct walkways or block other parts of your stand, ensuring a smooth experience for visitors and preventing congestion.
How does the “Audited Project” guarantee apply to a custom stand at FIL?
Our Audited Project guarantee means that the 3D prototype you approve is exactly what we build and install at FIL. We provide a closed quote within 24 hours of finalising the design. This eliminates surprises during the build process and ensures the finished stand matches your expectations and our agreed specifications, giving you peace of mind.
Tell us your square metres and your goal and we send you a proposal with a 3D prototype in 72h and a closed quote in 24h, manufactured in our own workshop and installed turnkey at FIL. What you see in the prototype is what gets built. Next edition: 19 November 2026 – 22 November 2026 · FIL — Feira Internacional de Lisboa Request a quote for Lisboa Games Week More about the show: Lisboa Games Week · Stand design and assembly in Lisbon · Stand builder in Lisbon · Other shows in Lisbon: ARCOlisboa · Cascais International Health ForumYour stand at Lisboa Games Week: a quote in 24h