Stand builder for the Aragon Wine Show: what building for a tasting fair demands
At a wine show the stand is first of all a bar: linear metres of washable counter, a fridge for the whites, a sink for the glasses and bottle racks within reach. We build that bar to the number of references and staff, with a closed store behind it, because a winery showing ten labels needs room for a hundred bottles nobody should see.

The second constraint is identity: in an aisle with thirty wineries, the one that stands out brings its landscape — Somontano stone, old Cariñena garnacha — translated into materials and light. We work exposed timber, textures and backlit graphics so the brand reads from afar and the conversation happens up close.
Stand builder for the Aragon Wine Show: how your stand is built
- Survey. Space measurements, references served, staff at the bar and expected traffic during open tasting hours.
- Design and 3D prototype. Bar, racks, store and lighting resolved on the prototype you approve.
- Manufacturing and pre-assembly in our workshop. Bar with sink and fridge, racks, furniture and graphics made by our team.
- Transport and installation. Our own team builds it, finished 24 h before opening.
- Dismantling and storage. The show is annual; we keep bar and structure and renew only the vintage graphics.
Stand builder for the Aragon Wine Show: and for the rest of Feria de Zaragoza
The same workshop builds for the whole venue calendar: FIMA, SMOPYC and SMAGUA. The event page — dates, sectors and the full design-and-build service — is at stands for the Aragon Wine Show, and the city service at stand builder in Zaragoza.












